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Founded in 1990 by entrepreneur Veikko Planting, Heat-it specializes in cold protection solutions. Veikko’s innovative journey began during a world tour with his family, where he encountered cold-related challenges. This led to the development of groundbreaking products such as Hiitti thermal packs, Heat Infusion for patient hydration, and a range of other solutions for diverse needs, all designed to combat the cold effectively.

In 2004, the company transitioned to new ownership under Pekka Kilpeläinen, who further expanded and updated Heat-it’s product offerings. Today, Heat-it continues to prioritize customer orientation, transparency, and remote communication. Their commitment to delivering reliable and high-quality cold protection solutions remains unwavering, and they have plans to introduce new products to the market in 2023, reinforcing their position as a trusted partner for cold protection needs.